EP 1-50,

AB 034: Lessons From Advertising Hall Of Fame Linda Kaplan

September 24, 2015

Today’s greats weren’t born great – Michael Jordan didn’t make his basketball team in high school; Steven Spielberg didn’t get into film school. Passion and tenacity are the reasons they made it big and it’s never too late to reinvent yourself and find your ‘grit.’ In the episode of All Business Linda Kaplan Thaler, co-author of Grit to Great: How Perseverance Passion and Pluck Take You From Ordinary to Extraordinary, sits down with host Jeffrey Hayzlett to discuss the “grit factor”, being creative in an ADD culture, and some of this decades most famous advertising campaigns.



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